The Packaging Daily

Packaging is the new branding a marketing concept referring to a new way of thinking about product design. It refers...

Packaging plays a large role in the success of a business. Whether you’re selling ready-made products or creating handmade products,...

If you operate a craft or art business, selling directly to customers is an important way to generate revenue. In...

Whether you’re selling a physical product or an e-commerce website, your success hinges on how well you package a product....

If you’re a manufacturer, supplier or retailer in the food and beverage industry, you’ve likely thought about how to improve...

Packaging is the outer covering of an item to protect it from damage and environmental factors. With the changing consumption...

Packaging is the mechanism by which a product is represented, and usually sold, to consumers. It plays an essential role...